Amazon Became The Top Online Retailer In Japan

According to Amazon.com’s annual report filed with the U.S. Securities and Exchange Commission, Amazon  had a great year in 2012 with the sales grew by 18.6% to 7.8 billion dollars, which is about 730 billion yen. This was a big achievement for the global online retailer, who first entered the Japanese market in 2000. Note that… Continue reading…

Japanese Online Shopping Trend by Devices

The traffic and the conversions are triggered by different reasons, and not necessarily correlates. Just because more people are online in the certain market, or more people view your site don’t always impact on the business transactions. The recent research done by The Nielsen Company in Japan shows a good picture of the online shopping… Continue reading…

It’s time for Global SEO 2.0

When I created AJPR back in 1998, there really wasn’t a concept of the global SEO out there. If thought of at all it was considered more of the localization project than the search engine marketing project, and that the SEO on language specific pages was an afterthought in their marketing process.  Localization and the… Continue reading…