Archive for July, 2008

Published by Motoko on 29 Jul 2008

Search Engine Optimization in Japan – Google Blogoscoped interview

I had a fun doing the interview about SEO in Japan with Philip of Blogoscoped. (Thanks to Byron and SES for setting this up.) I hope it gives some insights of Internet market in Japan and some of the challenges dealing with Japanese languages and the culture to people who are doing or plan to do business with Japan.

Published by Motoko on 10 Jul 2008

Google Japan logo with Chagall on July 7th

google logo with marc chagall

On July 7th, Google Japan posted a logo using Marc Chagall’s art.

He was born on July 7, 1887.

Published by Motoko on 08 Jul 2008

Top 20 things Japanese hate about corporate sites

I like reading goo’s Ranking results (ranking.goo.ne.jp). You get a good laugh when reading the results for topics like “Canned goods that you always let expire” and “Things you want to peal off” (like scabs). Most of the topics have nothing to do with Internet or Search, but they just posted Top 20 results for “Things you hate about corporate web sites”, which I’d like to share.

These are all good points, and not just for Japanese people, but I think all of us have experienced the same frustrations at some point in time. I see issues like #2 (heavy image files), #4 (PDF file), “#10 (contact info) and #20 (English menus) all the time when I review localized corporate websites.

1. The site content has not been updated for months
People are looking for fresh content. There’s no excuses for corporate websites for not updating the site regularly. What year is the copyright on your site? Continue Reading »